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Program Details
Washington and Lee University

Public Relations/Image Management (09.0902)
Bachelor's Degree
Enrollment, Awards, Wages, Debt, and Other Outcomes




Strategic Communication
Program Status: Active/Approved to Enroll Students and Confer Degrees
Degree Title: BA
2010 CIP Code: 

Credit HoursProgram Offered
On-Campus:
Off-Campus:YesNo

Date Progam Approved to Confer Degrees:  Before SCHEV
Date of Last Council Action (mm/yyyy)  
Date Program Placed on Probation:  
Date Program Closed:  
BCHE - Before Council of Higher Education
Enrollments and Awards
Academic YearFall HeadcountAnnual FTEDegrees
2018-19363714
2019-20312921
2020-2121219
2021-22252312
2022-23161714

Average time-to-completion in yearsAverage credits-to-completionAverage monthly earnings six months after graduation
3.51102$ 3,932

Average time-to-completion in years (transfer students)Average credits-to-completion (transfer students)
2.3976




The table to the right provides the degree award history of each the last five years, disaggregated by state residency. This breakout may may help explain why a relatively low percentage of program completers may appear to be working in Virginia.



Program Graduates by Domicile
YearIn-StateOut-of-StateTotal
2018-1911314
2019-2021921
2020-21279
2021-2201212
2022-2321214
Five Year Summary76370
Distribution by Gender and Race/Ethnicity within Five-year Totals,


YearForeign/ InternationalAfrican Am. or Black (NH)Am. Indian/ Native Am. (NH)Asian/ Pacific Islander (NH)HispanicWhite, Caucasian Am. (NH)Multi-Race (NH)Unknown/ Unreported (NH)Total
Sum of the Last 5 Years520170259070



Wages Earned in 2020

The table below shows the wage data for the select program and places it in the context of all wages at the same degree level of this institution by graduates with at least three (3) quarters of employment.





Post-Completion Wage Outcomes, Earnings in 2022
Graduation YearGrads (n)Grads w/Wages (n)25th PercentileMedian Wage75th Percentile
2011-12 (10 years)NaN
2013-14 (8 years)NaN
2016-17 (5 years)157%
2018-19 (3 years)422%
2020-21 (18 months)13112%



Student Debt of Graduates
 Export to Excel
Number of Borrowers and Known Debt at Graduation
Borrowers (n)Borrowers (%)25th PercentileMedianMean75th Percentile
2013-14 to 2017-18
2014-15 to 2018-19
2015-16 to 2019-201634.0%$ 5,500$ 10,483$ 14,945$ 20,000
2016-17 to 2020-211835.3%$ 5,500$ 13,000$ 18,780$ 20,500
2017-18 to 2021-221935.2%$ 5,500$ 14,000$ 21,068$ 20,500
Note: Student borrowing at graduation, excludes PLUS loans, in five-year rollups. Includes all known institutionally-processed borrowing occuring at all public and nonprofit institutions in Virginia. Debt accrued outside Virginia in prior postsecondary activity is not available.
Number of Borrowers and Known Debt at Graduation, Including Parent-PLUS and Grad-PLUS
Borrowers (n)Borrowers (%)25th PercentileMedianMean75th Percentile
2013-14 to 2017-18
2014-15 to 2018-19
2015-16 to 2019-201634.0%$ 19,080$ 51,755$ 53,194$ 67,909
2016-17 to 2020-211835.3%$ 29,775$ 63,420$ 65,451$ 74,787
2017-18 to 2021-221935.2%$ 19,500$ 56,450$ 62,768$ 74,787


More Details on Enrollment History.


More Details on Degree Awards History.


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