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Program Details
University of Lynchburg

Marketing/Marketing Management, General (52.1401)
Bachelor's Degree
Enrollment, Awards, Wages, Debt, and Other Outcomes




Marketing
Program Status: Active/Approved to Enroll Students and Confer Degrees
Degree Title: BA/BS
2010 CIP Code: 521401

Credit HoursProgram Offered
On-Campus:YesYes
Off-Campus:YesNo

Date Progam Approved to Confer Degrees:  Before SCHEV
Enrollments and Awards
Academic YearFall HeadcountAnnual FTEDegrees
2017-18373710
2018-1928293
2019-2039415
2020-21394113
2021-2230146

Average time-to-completion in yearsAverage credits-to-completionAverage monthly earnings six months after graduation
$ 3,201

Average time-to-completion in years (transfer students)Average credits-to-completion (transfer students)




The table to the right provides the degree award history of each the last five years, disaggregated by state residency. This breakout may may help explain why a relatively low percentage of program completers may appear to be working in Virginia.



Program Graduates by Domicile
YearIn-StateOut-of-StateTotal
2017-187310
2018-19213
2019-20235
2020-2110313
2021-22426
Five Year Summary251237
Distribution by Gender and Race/Ethnicity within Five-year Totals,


YearForeign/ InternationalAfrican Am. or Black (NH)Am. Indian/ Native Am. (NH)Asian/ Pacific Islander (NH)HispanicWhite, Caucasian Am. (NH)Multi-Race (NH)Unknown/ Unreported (NH)Total
Sum of the Last 5 Years120037328237



Wages Earned in 2020

The table below shows the wage data for the select program and places it in the context of all wages at the same degree level of this institution by graduates with at least three (3) quarters of employment.





Post-Completion Wage Outcomes
Graduation YearGrads (n)Grads w/Wages (n)25th PercentileMedian Wage75th Percentile
2009-10 (10 years)5231%$29,262$51,045$84,013
2011-12 (8 years)5046%$31,185$52,538$97,737
2014-15 (5 years)4262%$38,160$51,543$62,461
2016-17 (3 years)3762%$30,353$37,651$51,535
2018-19 (18 months)3951%$12,928$24,134$35,118



Student Debt of Graduates
 Export to Excel
Number of Borrowers and Known Debt at Graduation
Borrowers (n)Borrowers (%)25th PercentileMedianMean75th Percentile
2012-13 to 2016-173286.5%$ 22,987$ 27,306$ 31,189$ 36,875
2013-14 to 2017-183581.4%$ 23,000$ 27,000$ 30,215$ 36,750
2014-15 to 2018-193282.1%$ 22,987$ 27,000$ 30,058$ 36,250
2015-16 to 2019-202980.6%$ 23,545$ 27,000$ 31,524$ 37,000
2016-17 to 2020-213481.0%$ 23,545$ 27,000$ 33,246$ 39,118
Note: Student borrowing at graduation, excludes PLUS loans, in five-year rollups. Includes all known institutionally-processed borrowing occuring at all public and nonprofit institutions in Virginia. Debt accrued outside Virginia in prior postsecondary activity is not available.
Number of Borrowers and Known Debt at Graduation, Including Parent-PLUS and Grad-PLUS
Borrowers (n)Borrowers (%)25th PercentileMedianMean75th Percentile
2012-13 to 2016-173286.5%$ 27,000$ 42,375$ 44,629$ 61,220
2013-14 to 2017-183581.4%$ 27,000$ 45,142$ 48,184$ 66,440
2014-15 to 2018-193282.1%$ 26,224$ 42,098$ 46,151$ 64,895
2015-16 to 2019-202980.6%$ 25,000$ 42,445$ 45,496$ 62,280
2016-17 to 2020-213481.0%$ 26,490$ 47,276$ 52,720$ 73,875


More Details on Enrollment History.


More Details on Degree Awards History.


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