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Program Details
Virginia State University

Marketing/Marketing Management, General (52.1401)
Bachelor's Degree
Enrollment, Awards, Wages, Debt, and Other Outcomes




Marketing
Program Status: Active/Approved to Enroll Students and Confer Degrees
Degree Title: BS
2010 CIP Code: 521401

Credit HoursProgram Offered
On-Campus:YesYes
Off-Campus:YesNo

Date Progam Approved to Confer Degrees:  09/1989
Enrollments and Awards
Academic YearFall HeadcountAnnual FTEDegrees
2019-2013013223
2020-2112312121
2021-2213212923
2022-2315515922
2023-2416316517

Average time-to-completion in yearsAverage credits-to-completionAverage monthly earnings six months after graduation
4.84130$ 3,823

Average time-to-completion in years (transfer students)Average credits-to-completion (transfer students)
3.4099




The table to the right provides the degree award history of each the last five years, disaggregated by state residency. This breakout may may help explain why a relatively low percentage of program completers may appear to be working in Virginia.



Program Graduates by Domicile
YearIn-StateOut-of-StateTotal
2018-1915722
2019-2017623
2020-2118321
2021-2216723
2022-2313922
Five Year Summary7932111
Distribution by Gender and Race/Ethnicity within Five-year Totals,


YearForeign/ InternationalAfrican Am. or Black (NH)Am. Indian/ Native Am. (NH)Asian/ Pacific Islander (NH)HispanicWhite, Caucasian Am. (NH)Multi-Race (NH)Unknown/ Unreported (NH)Total
Sum of the Last 5 Years073001110236111



Wages Earned in 2020

The table below shows the wage data for the select program and places it in the context of all wages at the same degree level of this institution by graduates with at least three (3) quarters of employment.





Post-Completion Wage Outcomes, Earnings in 2022
Graduation YearGrads (n)Grads w/Wages (n)25th PercentileMedian Wage75th Percentile
2011-12 (10 years)10540%$50,434$60,934$97,222
2013-14 (8 years)10843%$45,352$56,827$76,908
2016-17 (5 years)9837%$43,230$53,827$69,253
2018-19 (3 years)9839%$29,230$45,308$56,573
2020-21 (18 months)10852%$22,562$37,102$50,850



Student Debt of Graduates
 Export to Excel
Number of Borrowers and Known Debt at Graduation
Borrowers (n)Borrowers (%)25th PercentileMedianMean75th Percentile
2013-14 to 2017-189393.9%$ 25,736$ 32,155$ 34,390$ 42,551
2014-15 to 2018-199091.8%$ 25,736$ 30,681$ 33,268$ 39,590
2015-16 to 2019-209592.2%$ 23,256$ 29,947$ 31,393$ 35,678
2016-17 to 2020-219991.7%$ 22,268$ 27,711$ 30,690$ 33,058
2017-18 to 2021-2210193.5%$ 22,258$ 26,722$ 30,249$ 32,686
Note: Student borrowing at graduation, excludes PLUS loans, in five-year rollups. Includes all known institutionally-processed borrowing occuring at all public and nonprofit institutions in Virginia. Debt accrued outside Virginia in prior postsecondary activity is not available.
Number of Borrowers and Known Debt at Graduation, Including Parent-PLUS and Grad-PLUS
Borrowers (n)Borrowers (%)25th PercentileMedianMean75th Percentile
2013-14 to 2017-189393.9%$ 29,406$ 41,824$ 44,003$ 52,716
2014-15 to 2018-199091.8%$ 27,786$ 41,629$ 44,585$ 57,069
2015-16 to 2019-209592.2%$ 26,720$ 42,082$ 43,865$ 58,070
2016-17 to 2020-219991.7%$ 26,720$ 39,411$ 44,198$ 60,619
2017-18 to 2021-2210193.5%$ 25,732$ 38,822$ 44,188$ 55,786


More Details on Enrollment History.


More Details on Degree Awards History.


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